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Best of Vin Narayanan

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PartyGaming powering ITV casinos

6 September 2007

PartyGaming is providing ITV with branded online casino, poker, bingo, sports betting rooms. ITV is the largest commercial TV network in the U.K. The games can be accessed through ITV.com.

ITV's poker room, powered by PartyPoker, features ITV's Friends Reunited brand. And ITV's popular soap opera Emmerdale is the theme for the online bingo room.

PartyGaming has been searching for new revenue streams since its exit from the U.S. market last October following the passage of the Unlawful Internet Enforcement Act. PartyGaming stock neared an all-time low in August when it closed at 27 pence. The company's stock price was at 107 pence before the act passed.

PartyGaming powering ITV casinos is republished from Online.CasinoCity.com.
Recent Articles
Best of Vin Narayanan
Vin Narayanan

Vin Narayanan is the managing editor at Casino City. When he's not writing or editing stories, he likes to play Chinese Poker, Badugi, Razz and any other "non-traditional" poker game. He also thinks blackjack is his best game and loves game theory.

Before joining Casino City, Vin covered (not all at the same time) sports, politics and elections, wars, technology, celebrities and the Census for USATODAY.com, USA WEEKEND and CNN.

A proud graduate of Michigan State University, Vin can be found on most nights and weekends trying to find a way to watch the Spartans play football or basketball.

Vin Narayanan
Vin Narayanan is the managing editor at Casino City. When he's not writing or editing stories, he likes to play Chinese Poker, Badugi, Razz and any other "non-traditional" poker game. He also thinks blackjack is his best game and loves game theory.

Before joining Casino City, Vin covered (not all at the same time) sports, politics and elections, wars, technology, celebrities and the Census for USATODAY.com, USA WEEKEND and CNN.

A proud graduate of Michigan State University, Vin can be found on most nights and weekends trying to find a way to watch the Spartans play football or basketball.